How Phrase got access to a diverse,
relevant LMS content library for 275 staff

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The Need

 
Phrase were looking for a learning content provider that could support a broad range of development needs, without introducing complexity or rigid licensing structures.

They required content that could be deployed flexibly, integrate easily with their existing setup, and provide practical tools that supported learning beyond course completion.

Their priorities included:

• A wide variety of topics, closely aligned to organisational requirements
• Flexibility in deployment formats, including SCORM or file upload
• A range of course formats, supporting different learning preferences
• Action plans and coaching blueprints, to support application and reflection
• CPD-accredited content, supporting professional credibility
• A clear, uncomplicated licensing model
• A price point that felt fair and proportionate

In short: How do we provide high-quality, accredited learning content that is flexible, practical and easy to manage?

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The Solution

 
Skillshub provided content-only access, allowing Phrase to select and deploy learning that best matched their needs, without being constrained by a single format or delivery approach.

The focus was on offering choice, flexibility and practical learning support, ensuring content could be used effectively across different audiences.

The solution included:

• Access to the Skillshub content library, supporting 275 staff
• A broad range of topics, aligned to organisational and leadership development needs
• Flexible content deployment options, including SCORM and file-based delivery
• Multiple learning formats, supporting varied learner preferences
• Action plans and coaching blueprints, enabling learning to be applied in practice
• CPD-accredited content, adding professional value and credibility
• A straightforward licensing model, with transparent pricing

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By choosing Skillshub’s content library, Phrase were able to introduce learning that was both flexible and practical, without unnecessary complexity.

Key outcomes included:

• Access to a diverse, relevant content library for 275 staff
• Greater flexibility in how learning is deployed and consumed
• Learning reinforced through action plans and coaching tools
• Added credibility through CPD-accredited content
• Confidence that pricing and licensing were clear, fair and uncomplicated

The result is a content solution that supports development across the organisation, while remaining easy to manage and adaptable to changing needs.

Client Comments

 

“The factors that led us to selecting Skillshub were the variety of topics, many of which matched our requirements, and the flexibility of deploying formats.

We also valued the variety of course formats, the action plans and coaching blueprints, and the CPD accreditation.

The price point and uncomplicated licensing model were also key in our decision.”

Marzia
Learning & Leadership Development Manager, Phrase